IMPACTSOF TOURISM (BTM – 502)
External Marks: 80
Internal Marks: 20
Duration of Time: Three Hours
Course
objectives:
The development has its own impacts and
so in case of tourism. The students shall be given exposure of the patterns of
development in tourism mainly in reference to the developed and developing
countries. The study of the positive as well as the negative impacts of tourism
becomes essential to understand the benefits and lose of tourism development.
APPROACHES
Lectures, Group Discussion, Presentation,, Case
studies.
MODE OF PAPER SETTING
There shall be ten questions to be set by the examiner
selecting two questions from each unit. The candidate shall be required to
attempt five questions selecting one question from each unit. All the questions
shall carry equal marks. The questions shall be set in a manner that evaluates
the theoretical and applied knowledge of the students.
UNIT – I
Patterns of tourism development in the developed and
the developing countries – a comparative analysis in terms of volume of tourist
arrivals and earnings from tourism
Tourism Development in the regions – Europe, Americas,
Asia-Pacific region, Middle East and Africa in terms of volume of tourist
arrivals and earnings from tourism
Characteristics of mass tourism
UNIT – II
Economic significance of tourism
Direct, Indirect and Induced Economic Impacts of
tourism
Negative Economic Impacts of Tourism
Economic Impact Analysis
UNIT – III
Positive Social & cultural Impacts of Tourism
Negative Social &Cultural Impacts of Tourism
Social Change and growth of tourism
UNIT – IV
Environmental significance of tourism
Major Impact Areas – Natural Resources, Pollution and
physical impacts
Tourism development in relation to global warming,
Climate Change, natural resource exploitation& Biodiversity loss
Environmental Impact Assessment
UNIT – V
Sustainable Development of Tourism – the policy &
planning issues
Sustainability in cultural tourism
Community empowerment through tourism
REFERENCES
Bartelmus, P. (1994). Environment,
Growth and Development: TheConcepts and Strategies of Sustainability.
London, Routledge.
Burns, P. and Holden, A. (1995).Tourism:
A New Perspective.London, Prentice Hall.
Butler, R. W. (1991). Tourism,
environment and sustainabledevelopment.Environmental Conservation, 18,
201–9.
Cater, E. (1994). Introduction. In Ecotourism:
A Sustainable Option?(E. Cater and G. Lowman, eds). London, John Wiley and
Sons.
Cooper, C., Fletcher, J., Gilbert, D.
and Wanhill, S. (1998). Tourism:Principles and Practice. London,
Longman.
Davison, R. (1996). The impacts of
tourism. In Tourism Destinations(R. Davison and Maitland, eds), pp.
18–45. London, Hodder andStoughton
Peter Mason,2009, Tourism Impacts, Planning and Management, Butterworth
Publication, NEW YORK
Accounting for Tourism
BTM-503
External 80
Internal 20
Duration 3 Hours
Course
Objectives
The
Course equips the students with accounting techniques, methods and tools useful
for preparation, understanding, analysis and interpretation of financial
statements of any company in general and travel and Tourism Company in
particular.
Teaching
Practice
Class
room teaching, assignment writing, case discussion, glossary of terms students
should be familiar with the glossary pertaining to above mentioned topics.
Mode of
Paper-Setting
The
number of questions to be set will be ten in a manner that there are two
questions from each unit. The students will be required to attempt five
questions in all, selecting one question from each unit.
Internal
Evaluation
The
performance of the students will be evaluated on the basis of class
participation, class test, regularity and assignment writing carries 20% of the
credit.
Unit I
Introduction
of Accounting: Nature, Definitions, uses, functions and types of accounting,
Accounting principles conventions and concepts
Unit II
Double
entry system of accounting, Cardinal rules of debit and credit, preparation of
journals and other subsidiary books, preparation of ledger accounts and trial
balance.
Unit III
Subsidiary
Books- Advantage, Proformas of subsidiary books, purchases, sales, returns and
special functions books used in hotel establishments
Unit IV
Cash
Book- introduction, types and advantages, application of cash book. Petty Cash Book- need, uses, and
applicability
Unit V
Final
accounts: Need and application of trading, profit and loss accounts, and
balance sheets in general and their application to travel businesses. Simple adjustments need to be covered.
References:
Alternate Tourism
BTM-504
External 80
Internal 20
Duration 3 Hours
Course
Objectives
"Alternative Tourism" is not being mass tourism. Under the
alternative tourism concept we can find a series of classifications and types
of tourism. This course intends to provide knowledge about Alternate tourism to
the students.
Teaching
Practice
Class room teaching, assignment writing,
case discussion, glossary of terms students should be familiar with the
glossary pertaining to above mentioned topics.
Mode
of Paper-Setting
The number of questions to be set will
be ten in a manner that there are two questions from each unit. The students
will be required to attempt five questions in all, selecting one question from
each unit.
Internal
Evaluation
The performance of the students will be
evaluated on the basis of class participation, class test, regularity and
assignment writing carries 30% of the credit.
Unit
I
Alternative Tourism: Concept,
definition, characteristics, scope and role in community development.
Unit II
Eco Tourism: meaning, definitions,
characteristics, nature of Eco-activities, Eco-parks, Eco-wonders, Eco-Place,
Eco-Trips with special reference to India.
Unit III
Adventure Tourism: meaning,
definitions, characteristics, nature of
and various type of adventure tourism such as biking, horseback
riding, snowshoeing, ski mountaineering, rafting, diving, caving, climbing etc.
Unit IV
Thematic tourism – meaning, definitions,
characteristics, nature of and various
type of adventure tourism such heritage, justice and solidarity tourism, Sports Tourism, Health Tourism,
Religious Tourism, Agro-tourism etc.
Unit V
Other Forms of alternate tourism: the esoteric, religion, wine, traditional cuisine, ethnography and traditional music and handicrafts-Discuss
their meaning, nature, scope, advantages etc.
References:
10. www.diegorayle.com/
|
11. www.alternative-tourism.org/
|
12. www.philsol.nl/pir/v2/AltTourism-PGX-00a.htm
|
13. www.bestgoadeals.com/Alternative-Tourism.html
|
.
BTM-505 TOURISM DOCUMENTATION
External 80
Internal 20
Duration 3 Hours
Course
Objectives
Tourism
industry is growing at very fast pace. In India the outbound tourism and
inbound tourism are also growing. International tourism involves several types
of formalities. The students of tourism should know about such formalities,
which are needed in the form of several documents. In this course the students
will learn about required documents in
foreign travels.
Teaching
Practice
Class
room teaching, assignment writing, case discussion, glossary of terms students
should be familiar with the glossary pertaining to above mentioned topics.
Mode of
Paper-Setting
The
number of questions to be set will be ten in a manner that there are two
questions from each unit. The students will be required to attempt five
questions in all, selecting one question from each unit.
Internal
Evaluation
The
performance of the students will be evaluated on the basis of class
participation, class test, regularity and assignment writing carries 20% of the
credit.
Unit-
I- General history of passport, visa and
other formalities in different parts of world and India. Documents needed for
foreign travels. Immigration formalities at airport for outbound and inbound
tourists.
Unit-
II- Passport; Definition. How to get the passport form. The essential
documents , photographs and fee for passport. Types of passports. Alternatives
of passport.
Unit-III-
Visa- Meaning. Types of Visa issued by India. How to obtain Visa. Necessary
documents to get Visa. Schengen Visa, U.S. Visa, U.K. Visa
Unit
–IV- Health regulations; Yellow fever ,
Malaria, H.I.V. certificates,
Unit-
V- Other formalities; Travel and baggage insurance, Disembarkation card,
Baggage rules, Currency regulation. Foreign regional registration office.
References;
-Tourist
information by Department of tourism , Government of India
-Visa
formalities of different countries.( See
websites of countries)
BTM-506 Major Destinations of India
External 80
Internal 20
Duration 3 Hours
Course
Objectives
India
is one of the emerging economic powers of India. In tourism too India is one of
few choicest destinations of the world. India has a great variety of natural
and cultural tourist attractions, that’s why it is said that India is for all
reasons and all seasons. In this course few important and popular tourist destinations are
mentioned , so that the students can know about main tourist attractions of
given places.
Teaching
Practice
Class
room teaching, assignment writing, case discussion, glossary of terms students
should be familiar with the glossary pertaining to above mentioned topics.
Mode of
Paper-Setting
The
number of questions to be set will be ten in a manner that there are two
questions from each unit. The students will be required to attempt five
questions in all, selecting one question from each unit.
Internal
Evaluation
The
performance of the students will be evaluated on the basis of class
participation, class test, regularity and assignment writing carries 20% of the
credit.
Unit-I- Religious and cultural destinations- Kedarnath, Puri, Dwarka, Rameshwaram
Unit-
II- Historical and Architectural destinations- Delhi, Agra, Ajanta, Khajuraho
Unit
III- Coastal destinations and Islands- Mumbai, Kolkata, Goa, Andaman and
Nicobar
Unit-
IV- Hill Stations- Shimla, Darjeeling, Ooty, Mussourie
Unit-V-
Wild life Destinations- Jim Corbett,
Gir, Manas, Sariska
REFERENCES
Same
as in Paper No. 104, 203 & 403
BTM-601 ENGLISH
External
Marks: 90
Internal Marks: 10
Duration: 3 Hours
SYLLABUS
OF ENGLISH TO BE COLLECTED FROM ENGLISH DEPARTMENT
BTM
602 ENVIRONMENT
AND TOURISM
External
80
Internal
20
Duration
3 Hours
OBJECTIVES-
Tourism
and environment are closely inter related. Tourism cannot flourish in polluted
environment. The global warming has threatened existence of several
destinations. While planning tourism project the environment
considerations and impact assessment are
very important. The tourism students should know about recent environmental
issues of India and world. This course deals several terms and definitions
related with environment and ecology.
Unit- I-
Definitions of environment, ecology, eco-tourism etc. Natural vegetation and wild
life of India. Atmosphere, Ozone layer. Deforestation and extinction of flora
and fauna.
Unit- II-
Contemporary environmental problems; air, water, land, noise pollution, global
warming, Green house effects, Controlling measures.
Unit- III-
Impact of pollutions on tourism with examples from India and world.
Unit- IV- Eco
tourism resources in India; existing tourism and potential tourism in those
areas.
Unit- V-Eco
tourism policy of Government of India and United Nations Environment Programme (UNEP),
Application of eco-friendly steps by tourism and hotel industry.
References;
-Eco Tourism In
India, Policy & Guidelines 1998, Ministry of tourism, Government of India
-Eco tourism;
Principals, Practices & Policies, 2008, Megan Epler wood, UNEP( United Nations Environment Programme), New York.
Environmental
problems, NCERT publications
BTM-603
HARYANA TOURISM
Mode of paper setting:
There shall be ten questions in all –
two from each unit. The candidate shall be required to attempt five questions
selecting one question from each unit. The questions shall preferably be set to
analyse the applied aspect of the subject.
All questions shall be of 16 marks each.
Unit – I
Geographical and historical background
of Haryana and their importance for tourism
Religious & cultural tourism
potential in Haryana including dance, music, fair & festivals
UNIT – II
Socio-economic development in Haryana
with special reference to agriculture, industries, education, health and
service sector
Haryana’s positionin agriculture,
industries, education, health and service sector at national level
UNIT – III
Tourist Resources of Haryana:
-
Monuments of touristic significance and
museums
-
Religious & pilgrimage centres of
Haryana
-
Music, dance, fairs & festivals in
Haryana
UNIT – IV
Tourism Infrastructure in Haryana
-
Transportation and accommodation sector
in Haryana
-
Recreational and entertainment
facilities at the tourism complexes/resorts in Haryana
-
Tourism organization in Haryana
-
Haryana Tourism Policy - 2008
UNIT – V
Tourism Trends in Haryana
Major types of tourism in Haryana
Major tourist destinations of Haryana
Information and Communication Technology
BTM-604
External 80
Internal 20
Duration
3 Hours
Course
Objectives
The Course aims to provide knowledge
regarding information and communication technology to the students of tourism.
It covers methods and tools useful for any company in general and travel and
Tourism Company in particular.
The Information
Communication Technology studies focus on use common software applications,
including interactive presentation software, e-mail, web browsers and website
design. Students will develop a greater awareness of how applications are used
in the workplace, and consider the impact of new technologies on methods of
working and on social, economic, ethical and moral issues.
Teaching
Practice
Class
room teaching, assignment writing, case discussion, glossary of terms students
should be familiar with the glossary pertaining to above mentioned topics.
Mode of
Paper-Setting
The
number of questions to be set will be ten in a manner that there are two
questions from each unit. The students will be required to attempt five
questions in all, selecting one question from each unit.
Internal
Evaluation
The
performance of the students will be evaluated on the basis of class
participation, class test, regularity and assignment writing carries 20% of the
credit.
Unit I
Applications
and uses of ICT and impacts of ICT in relation to:
a.
communication applications (such as
newsletters, websites, multimedia presentations, cartoons, flyers and posters)
b.
interactive communication applications
(such as blogs, wikis and social networking websites)
c.
data handling applications (such as surveys,
address lists, clubs and society
records)
d.
measurement applications (such as
scientific experiments, electronic timing and environmental monitoring)
e.
control applications (such as turtle
graphics, control of lights, buzzers and motors, automatic washing machines,
automatic cookers, central heating controllers, burglar alarms, video
recorders/players, microwave ovens and computer controlled greenhouse)
Unit II
Work-related
ICT applications and their effects, including:
a.
communication applications (such as the
internet, email, fax, electronic conferencing, mobile telephones and internet
telephony services)
b.
applications for publicity and corporate
image publications (such as business cards, letterheads, flyers and brochures)
c.
applications for finance departments
(such as billing systems, stock control and payroll)
d.
school management systems (including
registration, records and reports)
e.
booking systems (such as those in the
travel industry, the theatre and cinemas)
f.
applications in banking (including
Electronic Funds Transfer (EFT), ATMs for cash withdrawals and bill paying,
credit/debit cards, cheque clearing, phone banking, internet banking)
g.
applications in the retail industry
(stock control, POS, EFTPOS, internet shopping, automatic reordering)
Unit III
How to use
Internet in ITC?
a.
Open web browsing application, display a
given web page, close
b.
Change view/display modes
c.
Open a web page; use a hyperlink, an
image link. Return to original page (navigation forward/backward; return to
homepage, refresh)
d.
Browsing a specified site
e.
Search engines – define requirements,
use of keywords
f.
Setting up for printing – preview, print
web page, print a frame
Unit
IV
Application and Uses of E-mail:
Cut -
copy - paste to duplicate text within message/to another message, spell check,
marking a message in mail folder, use of mail bin, reply to all, reply
with/without original message, copy message to another address, printing
.Address book – add address, delete, create new list, update from incoming
mail, spam, risk of viruses, digital signatures, add attachments, delete
attachment, open and save an attachment, sending low/high priority messages,
inserting text from another source, forward a message, reply using distribution
list, cc, bcc
Unit V
Computers
and communication:
a.
Revolution in Computers and
communications.
b.
The digital future: Role of IT in
society, Distinguish between data and information.
c.
Properties of Information and basic IT
tools, e-learning, e-banking.
d.
Social issues: Ethics and standards in
computing, copyright, Intellectual property right, piracy, etc.
References:
V. Ragaraman, Fundamental of Computers,
PHI, New Delhi
P K Shinha, Fundamentals of Computers
BTM
605 Major destinations of
the world
Objective- Tourism is one of the fastest
growing industries. It is largest service industry in the world. For last few
years the outbound tourists outnumbered the inbound tourists in India.
Therefore the students of tourism should be aware about foreign destinations,
not only for their knowledge, but also for their jobs. In this course few important destinations of
different regions have been selected, which are popular tourist destinations.
Unit- I-Main destinations of Europe-
London, Paris, Madrid, Athens
Unit –II-Main destinations of Asia- Hong
Kong, Singapore, Dubai, Jerusalem
Unit III- Main destinations of Africa-
Cairo, Nairobi, Mauritius, Cape Town
Unit IV- Main destinations of North
America- New York, Miami, San Francisco, Montreal
Unit V- Other destinations- Buenos
Aires, Sydney, Fiji, Wellington
REFERENCES
Same as in the paper No. BTM 104, 203,
403
BTM-606 Salesmanship in Tourism
Maximum
Marks: 100
Internal: 30
External (Theory): 70
Course Objective The main
objective of this course is to acquaint students with the nature of
Salesmanship and its application in tourism Industry.
PAPER SETTING: The examiner shall set ten questions selecting two
questions from each unit. The student shall be required to attempt five
questions in all selecting one question from each unit.
Teaching practices: Class Room lectures,
Assignment. Cases, Discussions and Seminars
Unit-
I
Sales Management: Concept,
Objectives and Functions; Personal Selling: Concept & Importance,
Classification of Sales Jobs; Buyer-Seller Dyads; Personal Selling process;
Theories of selling. Sales Management challenges in tourism.
Unit
– II
Sales Planning: Importance, Approaches
and Process of Sales Planning; Sales Forecasting; Sales Budgeting, Sales
Organization: Purpose, Principles and Process of setting up a Sales
Organization; Sales Organization Structures; Organizing for Global Sales,
Determining Size of Sales Force.
Unit-
III
Managing the Sales Force:
Recruitment, Selection, Training, Compensation, Motivating and Leading the
Sales-Force; Sales Meetings and Contests.
Unit-
IV
Territory and Quota Management: Need,
Procedure for setting up Sales Territories; Time Management; Sales Quotas:
Purpose, Types of Quotas, Administration of Sales Quota.
Unit
-V
Control process: Analysis of Sales
Volume, Cost and Profitability; Management of Sales Expenses, Evaluating
Sale-Force Performance; Ethical Issues in Sales Management. Role of IT in Sales
Management.
Suggested Readings:
1. Spiro, Stanton &
Rich(2003), Management of a Sales Force11th edition., Tata McGraw-Hill :
2. Still, Cundiff &
Govoni(2007), Sales Management, 5th edition ,Sage publications New Delhi.
3. Tapan k. Panda, Sunil
Sahadev (2008), Sales and Distribution Management, Oxford University Press, New
Delhi.
4. Tanner, Honeycutt,
Erffmeyer (2009), Sales Management, Pearson Education India ,New Delhi.
5. S.A.Chunawala (2008),
Sales and Distribution Management, Himalaya Publishing House, New Delhi.
6. Gupta, S. L.(2005),
Sales and Distribution Management , Excel Books, 1st Edition, New Delhi.
7. David Jobber, Geoff
Lancaster (2003), Selling and Sales Management, Pearson Education India, New
Delhi.
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